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Why did Isaiah McKenzie fail as starting Slot WR?


JohnNord

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Like many here and many in the media, I thought we would see big things from Isaiah McKenzie.  After signing a multi-year contract with Buffalo, it seemed like he was going to be the heir apparent to Cole Beasley.  Even when the Bills signed Jamison Crowder, McKenzie routinely hyped as one of the most impressive WR’s in training camp.  I believe he was called “uncoverable” several times by beat reporters.  
 

But last season was not the step forward we thought he would take.  While he still put up decent numbers there were times when he seemed invisible in the offense - a far cry from when Cole Beasley’s role.  
 

I’m wondering why… did he struggle with getting open and reading defenses in the way that Beasley did?  Did Allen not trust him?  Was Dorsey unable to utilize his skills and find advantageous matchups for him, the way that Daboll did the season before?

 

Or did McKenzie simply prove that he is not a starting caliber WR…and is instead more of a gadget/role player?   I know there were issues with drops this season too which didn’t help.  

 

I know on Ty Dunne’s podcast he said he was getting open but wasn’t getting the ball.  Is this true?  I can’t say that I completely buy that.  
 

If anyone has theories why or has watched his film, let me know. 

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McKenzie is a fine player. He does have the skillset to play in the NFL. He however IMO is better suited as a role player. He can be a fun player to watch on an up and coming team...which he was here for years. And I believe he will be for Indy.

 

I just don't believe he has the talent to be a full time NFL WR on a contending team. I do wish him luck and will be rooting he does well. 

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10 minutes ago, NickelCity said:

Man he was just awful last year. Truly bad situational performance. 

He made some big mistakes…I wouldn’t call him awful.  They just needed more from him at slot WR and he didn’t deliver.  Not sure why

2 minutes ago, Dave_Bills said:

Dropped so many balls. Just not a natural receiver 

I think Josh lost some trust in him which could account for him not getting more targets

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29 minutes ago, DJB said:

Because he couldn’t catch the ball lol

That week 1 drop/int. against the Rams kinda set the tone for Isaiah.  He just never settled into the slot role. He was just a gadget guy who would have a rare outlier big game.  No consistency. 

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We don't really know how hard he trained and studied but I suspect he wasn't very focused and/or smart, didn't have great hands, and lacked the fearlessness great slot guys have.

He had a hell of shot to do it and simply didn't. 

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15 minutes ago, Einstein said:


What those clips actually showed is how valuable Brian Daboll is.

 

I forgot how well he would scheme players open.

 

Like night and day from last season.

 

Daboll did not catch the balls and a lot of the balls were in very difficult places to catch.

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11 minutes ago, Aussie Joe said:

I think it’s interesting they have paid Harty twice as much as Dirty,,,

 

They must be quite high on him..


yes. IF if if Harty can stay healthy, his analytics have been elite when on the field and given opportunities. Explosive player who plays bigger than his size

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30 minutes ago, Einstein said:


What those clips actually showed is how valuable Brian Daboll is.

 

I forgot how well he would scheme players open.

 

Like night and day from last season.

Yup, as we experienced last season Daboll is worlds ahead of Dorsey.  It just felt like no one was schemed up last year. Just a "go out and get open" gameplan.  

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40 minutes ago, JohnNord said:

He made some big mistakes…I wouldn’t call him awful.  They just needed more from him at slot WR and he didn’t deliver.  Not sure why

I think Josh lost some trust in him which could account for him not getting more targets


you got the answers quickly and accurately. You just don’t like them. 
 

he’s not situationally aware or particularly well focused.
 

dude probably has a touch of ADHD and got by in life with a mix of natural gifts, humor and excuses 

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25 minutes ago, Nephilim17 said:

We don't really know how hard he trained and studied but I suspect he wasn't very focused and/or smart, didn't have great hands, and lacked the fearlessness great slot guys have.

He had a hell of shot to do it and simply didn't. 


And doesn’t mean he’s a flop… but he’s not a fit for a contender, right? You can’t have a guy single-handedly lose a game when you are fighting for a #1 seed and a ring. 
 

for the colts he might steal a win or two. Unlikely he’s a plus guy in Buffalo though. 

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8 minutes ago, NoSaint said:


you got the answers quickly and accurately. You just don’t like them. 
 

he’s not situationally aware or particularly well focused.
 

dude probably has a touch of ADHD and got by in life with a mix of natural gifts, humor and excuses 


I would believe ADHD by listening to his show with Dunne!

 

can give a few examples of him not being situationally aware?  I can think of 2 instances off the top of my head - one being his fumble in KC which actually went on Josh and was chalked up to a miscommunication.

 

The other was week 3 against Miami where he was tackled in bounds to end the game.  Neither of these seem like glaring examples 

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In my opinion, his biggest issue was between the ears. He’s a great guy, with great energy, elite athleticism, and speed. He was certainly capable of having great games, as we saw at the end of the ‘21 season. But his inconsistency was glaring.

 

When he was dialed in, he was terrific. But too often he seemed to lose focus. 

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McKenzie is a very athletic player who is capable of making big plays and having big games, but he doesn't appear to have the mental makeup and focus to be a consistent or reliable player.  He also seems to be a good teammate and member of the community.  Unfortunately, based on the present roster construction, there was not a place for him with the Bills this season.  I wish him well and hope he succeeds with the Colts. 

Edited by msw2112
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He could make some plays in the slot against man coverage because of his speed, but he wasn't good against the zone, finding the spots and making himself available for his QB. He didn't have that knack/feel that most good slots like Beasley, Crowder, etc. have against zone coverage. If Crowder stayed healthy, they might have been a good tandem, but McKenzie couldn't do it on his own. Teams knew how to cover/eliminate him. 

 

And I think Josh lost some faith in him as the season wore on as well.

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32 minutes ago, JohnNord said:

 

The other was week 3 against Miami where he was tackled in bounds to end the game.  Neither of these seem like glaring examples 

That one is indeed a glaring example.

It was an in-season game but in the playoffs where teams are hyper competitive a mistake or lack of awareness can lose a game, as a single spectacular play (a la David Tyree) can win it

Edited by Fan in Chicago
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20 minutes ago, Fan in Chicago said:

That one is indeed a glaring example.

It was an in-season game but in the playoffs where teams are hyper competitive a mistake or lack of awareness can lose a game, as a single spectacular play (a la David Tyree) can win it


He said on his podcast that he was running as fast as he could to the sideline.  Not sure if that truly counts as situational 

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2 hours ago, Limeaid said:

 

Daboll did not catch the balls and a lot of the balls were in very difficult places to catch.

I just got the mental image of Daboll running the route tree and catching passes. For some reason it was set the the Benny Hill theme and it was absolutely hysterical.

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3 hours ago, Your Brown Eye said:

He was about as focused as a toddler at a circus


I actually think this sums it up. 
 

Clearly capable of being great, but he simply could NOT be consistent. 
 

And from my couch, it looked like a lack of focus.  
 

Perhaps he was overthinking or trying to anticipate too much.  Who knows?

 

I will say that I don’t think it was a lack of effort, care or work ethic. 
 

I enjoyed him as a Bill and I hope he has a great career. 

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