As a long time fan, the 1988 season was one of the best to watch.
During The Super Bowl years it was Bills frenzy even without the internet. I remember taking my kids to the local sledding hill on Sunday mornings to wear them out so I could enjoy the games while they napped. The hill was covered in Red, White, & Blue parents doing the same, all wearing their Bills gear talking about the Bills.
These days, I see a lot more Bills signs and flags hanging from poles and in yards. This is on par with the excitement generated with the exception that with today's team, the expectation and confidence is much much more.