The current Bills ownwership doesn't really have the connection to Simpson that Ralph did. Ralph didnt feel the need to honor him, after the murders, so neither should the Pegulas. When a new stadium is built, his name, along with the other names in the wall, should make the move too. I dont think there is any need to celebrate him, as tremendous as he was, any further than that. As time passes, his achievments, though no less impresssive, will mean less. When ESPN was airing the documentary last summer, I can't tell you how many people I know (granted it is in Texas) didn't realize OJ played for the Bills.