I think you hit the nail on the head with personality, Ruben was a really cool dude, great for the community and was also a link to the glory years teams and I think he is definitely loved by Bills fans. Which he should be, I loved Ruben. He would be a great guy to have a few drinks with at the bar, but I think that also overrates his on-field performance sometime. Don't get me wrong he was a very good lineman, but not on the level that alot of people put him on.