Admit it, you're the one who came up with the Air Force's catchy slogan of "Aim High," amirite?
In all seriousness, of course the goal was and always should be Super Bowl or bust. That said, with the team left for dead at 6-6 and the firing of the OC, Dunne article etc., what they've accomplished since that time deserves its own special bouquet of flowers imo, regardless of the outcome this week.