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  • HOUSE changed the title to Should big drug companies be allowed to advertise on TV?
Posted

I looked it up, pharmaceutical companies spend billions annually for commercial time, the cost adds approximately 30% to your purchase.

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Posted
1 hour ago, HOUSE said:

I looked it up, pharmaceutical companies spend billions annually for commercial time, the cost adds approximately 30% to your purchase.

I worked in Advertising in NYC, back in the '80's. At that time, pharmaceutical advertising was the dregs of the industry. It was to be avoided. Gouging the public, while collecting federal subsidies, is a formula that allows for ad budgets that create polished, but relentless commercials during prime time. I simply turn the sound off. 

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Posted

The idea of "asking your doctor about drug xyz" sounds absolutely preposterous to me.  Like what are we expecting them to say?  "Oh what a great idea, I hadn't thought of that before" ?? 

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Posted
1 hour ago, coloradobillsfan said:

The idea of "asking your doctor about drug xyz" sounds absolutely preposterous to me.  Like what are we expecting them to say?  "Oh what a great idea, I hadn't thought of that before" ?? 

The idea is to shift the liability to the physician away from the drug companies 

Posted

No.  we are one of, if not the only country that allows it.  How crazy is it that the intent is for patients to ask for expensive (sometimes very expensive) meds when something else may be indicated.  It must work or they wouldn't spend.  This is costing the healthcare system a great deal.

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