As much as I hate the Pats and Brady, I just can't get my panties in a wad about this. Seems a much ado about nearly nothing. Technically, yes, there is little doubt some kind of mischief was done that violated the rules, but this is football not golf. Every player is looking for an edge that pushes the boundaries of the rules. It'll take a lot more than a pound of hot air to get me to care. It's comparable to pine tar bats and over-curved curved sticks. A rule violation, yes, but come on...perspective people. This was not an egregious violation of the game.
If it turns out Tom Brady paid off the refs or illegally bet on the game I'll change my mind. Until then, a big plate of meh that quite frankly bores the **** out of me.