Great article. In particular I loved:
"Someone was actually paid big bucks to write "The orange ... matches the passion of our fans and city" And talking points like the brown facemask bringing toughness and a "play like a Brown mantra". "
Good God, as bad as Schopp is, he was truly unlistenable. He had an agenda against the Bills and Marv Levy and knew zero about hockey, baseball, basketbal, etc.