I hear ya, but I respectfully disagree. Individual teams are the ones who determine whether a game is sold out, and the whole "72 hour" crap is used as both a guideline and a crutch. It's not a hard "rule" or "law" by any means, as witnessed now in Jax.
Last I heard, the finale against NE is the only Buffalo game not deemed 'sold out'...Ralph could declare the game sold out today, ensuring local TV coverage, but still have ducats up on Ticketbastard. So, in this scenario, is the game, by NFL 'standards' sold out? Yes.
Same thing in Jax.