From a real estate agent
First - Stay far away from Zillow. They use what they think the lot would sell for if there's a house on it. If there is a house on it, they take the average neighborhood price and give it that price. Nevermind any updates and amenities. Zillow is on average 30% accurate.
You're right when you say that wooded and meadow lands are cheaper. Reason is you generally can't build on those lands because the water table and/or flood plane would continually flood the house out. Community prices are also factors. Lots in East Aurora will be a bit more expensive than lots in Boston, Colden. etc.
A little self promoting shameless plug, but if you want to look up accurate prices and descriptions that pull from the MLS, my real estate brokerage has an app for each agent. Mine is https://ken-hoffman.seeingyouhome.com/KHoffman-app. Download and install it if you wish, and reach out if you have any other questions.