Yeah, it always cracks me up when arenas/stadiums have promotions like ‘all 3 opposing batters strike out’ or ‘opposing player misses both free throws’ and they give you a coupon for say a free taco at Taco Bell. When it’s close to happening the crowd gets excited and just about louder than they’ve been all game.
Like you said, you pay prime money for tickets plus parking and anything you consumed there and you get excited about a free taco that costs a couple bucks?