Honestly, who cares? Was the comment about the Jills in bad taste a bit, sure...But everyone is just uber sensitive these days. Let's put shoe on other foot.
If there was a basketball coach at, say, UMass who was a diehard Buffalonian and did something similar - what would we say? "Awesome!" "Best quote ever!"
There certainly wouldn't be the outrage. I think there is hypersensitivity because it was about the Pats.
Oh, and Go Bonas!