Yes AB owns Modelo outside the US. So any gains in Modelo in the US market are going to Constellation Brands.
Many were upset that they partnered with a trans activist. The fratty part came after an interview soon after. Budweiser became the giant they are not because they had a great beer, but because of marketing and understanding their consumer. They either failed to do marketing research here and/or thought they were invincible.
The girl literally said they didn't want the "fratty" image associated with the beer anymore.
And Modelo in the US is owned by Constellation Brands, not AB who sold it to them in 2013. The D's stand for "dumb, dumb, dumb."
Yup. Nan even admitted this.
Yup. It's ridiculous and why I said they should demand the money back from their schools since they're the ones who got it.