When it comes to home buying, you ALWAYS but the smaller home in the BETTER neighborhood. A cape in a nice neighborhood is worht a lot more than a Tudor in a lousy one.
In football, the players are the house, the coach is the neighborhood. He provides the credibility, the image, and the personna. He is what you see FIRST and sets the tone for how the franchise is seen and what its "worth" from a credibility standpoint.
The Bills just bought a house in a pretty bland neighborhood.