It wouldn't shock me if the owners were aware. Not an outright "this is the superbowl winner and playoff teams" fix. But I like the points made by @The Red King and @OrangeBills made earlier in here.
I'm open to the idea that beliefs and truths are not always as they seem - and pro sports are not immune to that. There was never a question of cheating in the NBA and then it came out a Ref was fixing games....That's obviously a MUCH smaller scale than the NFL being fixed. But there's examples everywhere. Remember a year or two ago that NHL ref that got caught on a hot mic saying "there wasnt much there but I wanted to call a penalty on Nashville early".
I'm just saying if in 10 years or whatever, there was proof of the NFL having a hand in outcomes of games, I wouldn't be shocked or surprised.
This doesn't mean I watch Bills games and shout "THE LEAGUE IS FIXED" when the Bills don't win. I'm just open to that possibility.
There's actually a few really good books I've read on the matter (sort of). Scorecasting, This Is Your Brain On Sports, and The Fix Is In....all great reads. The Ref's point influencing calls is actually really surprising in Scorecasting. Would recommend.