It's a high price, but I'm glad the Bills did it. The conservative, plodding one-piece-at-a-time approach is not getting it done, a lot like a Ryan Fitzpatrick offense. This move is the Bills stretching the field, their deep ball. They're gambling that Sammy Watkins can bring a fire to the team that's been missing. They've got the weapons, it's now up to the coaches to make it happen.