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NFL TV Partners Set To Lose Up To $500 Million On Ratings Decline


CodeMonkey

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In the 2016 season, the NFL’s decline in TV ratings didn’t translate to a decline in advertising revenue for the league’s TV partners. The same can’t be said for 2017.

 

Commercials on NBC, CBS, FOX and ESPN for regular-season games in 2017 brought in a total of $2.42 billion in 2017. That’s a lot of money, but it’s a 1.2 percent decline from the 2016 regular season, according to Standard Media Index.

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30 minutes ago, Batman1876 said:

35%  support kneeling 50% disapprove.  However a vast majority of people support freedom of speech even if they don't agree with what the person is saying (75%).  So some of those who disapproved of the kneeling would also disapprove of the limit put on free speech to stop it.  So doing nothing makes half the people angry and doing something would have made the other half angry. And Goodell had no leverage to convince Kaep to give up his protest and even if he did have some leverage stepping in to stop a political statement (which I don't think the NFL has ever done) about racial injustice would have been a nightmare. 

I can't argue with any of this. There was an AP poll done after Trump's idiotic comments that 6 in 10 people believed NFL players kneeling during the anthem was a sign of disrespect to our military (which I'm assuming was not the intention of the player protests).  Another problem is the group that watches the most football are white males above 55 who are pry least likely to sympathize with Kaepernick and other kneelers.  Whether Goodell could have done more is irrelevant at this point.  Some customers have been lost forever so the question now becomes how do you draw new fans in? 

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Football's decline is inevitable. The youth today just do not talk about sports as much as generations before them.

 

You will see the change in every sport over time.

 

The information age will be looked at as the best....and worst...thing to happen to the NFL.

 

No longer are people subjected to certain type of entertainment. Kids today have a vast amount more available to them to grasp onto.

 

Edited by Like A Mofo
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The Wall Street Journal

News Alert

Fox Wins Rights to NFL Thursday Night Games in Five-Year Deal

Fox Broadcasting has secured the broadcast television rights to the National Football League's Thursday night football package for the next five years.

 

The new pact is valued at $3.3 billion, a hefty increase over the current agreement, according to people familiar with the matter. The deal sends a signal that Fox will continue to be an aggressive bidder for content even after parent company 21st Century Fox agreed to sell a significant chunk of its entertainment assets to Walt Disney.

 
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