I couldn't even listen to his whining past the first minute.
I find it funny that he thinks his players are soft. He's soft. This isn't the type of thing you bring to the media. He's complaining and blaming someone else for his team's struggles. His job as the coach is to find a way to communicate to his players. A way that resonates with them. It's what good teachers do.
What did he think, college kids were going to all say, "yes sir, no sir" and his job would be a trip to the candy shop? Yet here he is blaming others. And does he think that airing this stuff to the media is the best way to bridge the gap between him and his players. If he thought it was difficult before he just made it much worse.