One thing you'll notice about some bourbons. A lot of the places making bourbon actually have it distilled elsewhere and then shipped to then to be bottled.
They may employ different finishing techniques, like aging in wine barrels, but the bourbon is going to have the same mash bill and distillation process that's the same as something else.
So if you find a craft bourbon you like, figure out where it's originally from, and there's a possibility that there's a cheaper option that you'll like as well. It's also interesting to see if the extra finishing processes are adding flavor that's worth the money.
Also, your palette is your palette. You may agree or disagree with others on what tastes good. To each his own, plenty of bourbons out there to try.