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naming rights for the Ralph ?


papazoid

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I wouldn't think that naming rights would come until the new stadium (Pegula said as much). In addition, I would think that Delaware North will be the naming rights partner and it will be rolled into their concession deal. It is just a guess at this point but would make a lot of sense.

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I wouldn't think that naming rights would come until the new stadium (Pegula said as much). In addition, I would think that Delaware North will be the naming rights partner and it will be rolled into their concession deal. It is just a guess at this point but would make a lot of sense.

 

Delaware North has that kind of cash or bargain value in exchange for cash? I was going to say no way until I looked them up on Wikipedia. Way bigger company than I realized.

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Delaware North has that kind of cash or bargain value in exchange for cash? I was going to say no way until I looked them up on Wikipedia. Way bigger company than I realized.

Yeah, it is a massive company and has grown quite a bit with their casino ties. It will be structured in a way where they will basically buy the naming rights and concession rights (with potentially some sort of split depending on how much the contract is for). It can probably be structured as something like $22M a year for 10 years and they get naming rights and 100% of concession revenue and staffing costs OR $15M a year for 10 years and they get naming rights and 50% of concession revenue and pay their own staffing. I really didn't work out the numbers in my head but something like that.

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