If it had been a much shorter distance to convert (maybe 5 yards or less) I'd have advocated going for it.  However, given how unlikely it was to make it, I think the higher percentage play was to send out your kicker for a FG he makes about 85% of the time.  Making the FG pretty much wraps up the game, as long as you don't allow a big return on the kickoff.   
  
I agree with those who feel that the bootleg on 2nd down was a mistake.  However, it is a defensible one, because it did have a reasonable chance of working.  And even though it failed as much as possible, it still kept the clock moving and didn't force us out of FG range.  As much as I loved the playaction pass to Schouman on the previous series, Jacksonville is probably too good to be fooled by the playfake twice like that.  I'd have preferred a handoff.  Don't think it would've made a difference, though, because we still wouldn't have gotten the first down. 
  
All in all, I just have to say how pleased I am with that last drive in comparison to similar situations last year.  I feel like last year, the philosophy was more about not getting embarrassed than winning.  Specifically, I'm thinking of the last-second losses against Dallas and Denver.  In both of those games (especially Dallas), our coaching staff basically decided to give the opponent a shot at a game-winning FG and hope it missed, rather than risk giving up a touchdown.  I was worried that we'd see a similar move yesterday, where the Bills would run 3 straight times, then punt on 4th and short -- hoping that Jacksonville wouldn't be able to get into FG range in time.  Instead, the Bills showed a real desire to put the game away, and if the Jags had been fooled by that bootleg, the Bills would have put it away 100%.  As it was, they still did a pretty good job.