There has to be some common sense applied as well. If everything were black & white, the kick-off mishap would’ve been a Bills touchdown. Instead they apply ‘common sense’ along with intent, and the call goes in favor of Houston. That likely would’ve been the game right there.
In Ford’s case, yes, he was mostly facing his end zone, however it was minimal contact, and FAR from a blindside hit. (I would feel otherwise if it truly was a defenseless player getting completely blown up... but far from the case).
At that point in the game, common sense should also be applied. I also highly doubt the Texans would’ve complained about that block if it weren’t called! That should not have been a penalty, and it potentially was the game decider.
And to put a fine on top of it.... just unbelievable.