‘Allen announced the unique move on his LinkedIn page, revealing he’s become the first brand ambassador in New Era’s history to also receive equity in the company. He’s been working with New Era since his rookie season in 2018, but this offseason marks a major evolution in that relationship.’
BillsBeat - July 17, 2025
Buffalo Bills QB and NFL MVP Josh Allen earns new 'Director of Billustration' role at New Era Cap
‘According to New Era, Allen has been a New Era Cap ambassador since his rookie campaign in 2018, and he is the first ever ambassador to receive equity in the company.’
Josh Allen gets “investment stake” in New Era Cap
‘Details of Allen’s equity were not disclosed, but the company noted the reigning MVP is their first brand ambassador to receive an investment stake.’
A Bills Monday Night Football game will feature throwback uniforms
‘Fans will be treated to throwback jerseys during the Buffalo Bills’ Monday Night Football game in Week 6.’
Josh Allen becomes 'Director of Billustration' at New Era Cap
‘New Era will now collaborate with Oishei Children’s Hospital in Buffalo, a place that is closely connected to Allen and his family. Prior to every home game this season, Allen will wear nine different hats that were customized by patients at the hospital. After each game, the hats will be auctioned off. All proceeds will go to the Patricia Allen Fund, established in honor of Allen’s grandmother, to provide support to the pediatric critical care team at Oishei’s.’
BillsBeat - July 16, 2025
Bills place rookie Landon Jackson on active/physically unable to perform list
‘The injury and cause are not known as Jackson was healthy during OTAs and minicamp.’
Buffalo Bills position preview: Can wide receivers give Josh Allen what he needs?
‘“Speed, technique, lifting, getting stronger, getting bigger, getting faster, putting masks back on, getting back swole, playing physical and stuff like that,” Coleman said. “And then, other than that, just perfecting my craft.”’
5 questions emerging for the offense as Bills camp nears
‘My issue with Kincaid was that he was advertised as a wide receiver in a tight end’s body, a player who was going to become a downfield threat, something the Bills have almost never had at the position, but he has not been that player at all. The time has come where he needs to be.’
Buffalo Bills place rookie on PUP list before training camp
‘The Bills showed plenty of interest in Jackson during the pre-draft process. The rookie said he had been talking with Buffalo almost daily leading up to the draft. After hearing his name called in the draft, Jackson expressed excitement about his fit in Buffalo’s defense.’
Bills third-round pick Landon Jackson to start training camp on PUP list
‘Jackson’s early career was marred by injuries. He tore his ACL as a sophomore at Pleasant Grove High School in Texarkana, Texas. And then he suffered an ankle fracture as a senior, before another ACL tear as a freshman at LSU.’
Buffalo Bills position preview: Durability remains biggest question mark with linebackers
‘On paper, the Buffalo Bills have two linebackers who rank among the best tandems in the NFL.’
Hopes sky high as Bills open camp – Judge, Raleigh spark MVP debate
‘The Bills should continue to benefit from playing in a weak AFC East. Divisional rival New England could be improved under new coach Mike Vrabel and promising second-year quarterback Drake Maye, but the Patriots are still a season away from serious contention. And the Miami Dolphins and New York Jets appear destined to battle it out for the ignominious distinction as Least of the East.’
Jim Kelly dealing with ‘darkest days’ during newborn grandson’s health emergency
‘On Monday, Kelly, 65, reposted the statement on Instagram, writing as part of a lengthy caption: “We never imagined we would be here in this place of heartbreak and suffering again. Please pray for our daughter Erin, her husband Parker, and their precious newborn baby boy.”’
Josh Allen found out about Bills' 'Hard Knocks' appearance on 29th birthday: 'A surprise'
‘”It was quite a surprise,” Allen told USA TODAY Sports on July 14. “Typically, teams that make the playoffs were never a part of that conversation.”‘
Bills get unfortunate injury news right before training camp
‘Jackson had 6.5 sacks in 2024 with the Razorbacks, and the Bills have high expectations for the young edge rusher. Buffalo also drafted defensive linemen T.J. Sanders out of South Carolina and Deone Walker out of Kentucky.’