The biggest problem isn't even the boycott; it's that they've become a cultural punchline. This is now like having an AOL email address or driving a minivan. People avoid it so their buddies don't rip them. Not sure how you fix that as a brand. https://t.co/JFmUU7IQj6

— John Ekdahl (@JohnEkdahl) May 4, 2023