‘It was a competitive process, we were looking for the best location to have camp. As you can see, this is an incredible place, and Fisher jumped up on the map pretty quickly as the destination,” Guelli said. “Started working with the college, started working with people in the town, and we we’re able to put something together. Even that Year 1, we knew it was going to be a success, the way people turned out, the way they reacted to it. And Rochester is a critical market for us, so it’s always going to be important. To put a stake in the ground in the city with an event like training camp is very important.”‘