‘The median age in the Buffalo market is 40.8 years old. Most other NFL markets are in the 30s. The slightly older Buffalo population isn’t problematic, but when contrasted against the average age of Bills season ticket holders – approximately 51, according to a team official – it illuminates an important gap for the Bills: “Attracting younger fans is a key goal in the sustainability of the franchise in Buffalo,” said Ron Raccuia, executive vice president of Pegula Sports and Entertainment, the management company that oversees the holdings of team owners Terry and Kim Pegula.’